About Us
Athletes train their body. They train their skills. But most never train their mind.
That's the gap HEADFIRST closes.
HEADFIRST is the Philadelphia Union Foundation's mental fitness initiative – built for players, parents, and coaches who are ready to train the inner game that determines everything else.
Pressure is part of the game. Every athlete feels it. Most environments give them nothing to do with it.
No tools. No shared language. No framework for what they’re already feeling.
So we built one.